Digital Marketing: The How To's
Name: Digital Marketing: The How To's
Date: January 28, 2020
Time: 8:00 AM - 9:45 AM EST
Geared towards the needs of small to medium manufacturers, this session will explore the need to have a digital presence, how to craft your message for maximum impact, and what goalposts to keep in sight when marketing your business presence online. Topics covered will include: Digital Marketing Overview - including social media, website presence, and digital display advertising; Business to Business (B2B) Marketing Strategies; Recruitment Strategies for Manufacturers; Identifying Business Goals and Metrics to Measure Success; Examples of Successful Strategies.