Melissa Collins
2025-02-03
Behavioral Predictors of Microtransaction Spending in Freemium Mobile Games: A Machine Learning Approach
Thanks to Melissa Collins for contributing the article "Behavioral Predictors of Microtransaction Spending in Freemium Mobile Games: A Machine Learning Approach".
This paper investigates the dynamics of cooperation and competition in multiplayer mobile games, focusing on how these social dynamics shape player behavior, engagement, and satisfaction. The research examines how mobile games design cooperative gameplay elements, such as team-based challenges, shared objectives, and resource sharing, alongside competitive mechanics like leaderboards, rankings, and player-vs-player modes. The study explores the psychological effects of cooperation and competition, drawing on theories of social interaction, motivation, and group dynamics. It also discusses the implications of collaborative play for building player communities, fostering social connections, and enhancing overall player enjoyment.
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