Gamification of Public Health Campaigns: A Case Study of Mobile Interventions
Gloria Bryant 2025-02-08

Gamification of Public Health Campaigns: A Case Study of Mobile Interventions

Thanks to Gloria Bryant for contributing the article "Gamification of Public Health Campaigns: A Case Study of Mobile Interventions".

Gamification of Public Health Campaigns: A Case Study of Mobile Interventions

This research examines the role of geolocation-based augmented reality (AR) games in transforming how urban spaces are perceived and interacted with by players. The study investigates how AR mobile games such as Pokémon Go integrate physical locations into gameplay, creating a hybrid digital-physical experience. The paper explores the implications of geolocation-based games for urban planning, public space use, and social interaction, considering both the positive and negative effects of blending virtual experiences with real-world environments. It also addresses ethical concerns regarding data privacy, surveillance, and the potential for gamifying everyday spaces in ways that affect public life.

This research explores the relationship between mobile gaming habits and academic performance among students. It examines both positive aspects, such as improved cognitive skills, and negative aspects, such as decreased study time and attention.

This study analyzes the psychological effects of competitive mechanics in mobile games, focusing on how competition influences player motivation, achievement, and social interaction. The research examines how competitive elements, such as leaderboards, tournaments, and player-vs-player (PvP) modes, drive player engagement and foster a sense of accomplishment. Drawing on motivation theory, social comparison theory, and achievement goal theory, the paper explores how different types of competition—intrinsic vs. extrinsic, cooperative vs. adversarial—affect player behavior and satisfaction. The study also investigates the potential negative effects of competitive play, such as stress, frustration, and toxic behavior, offering recommendations for designing healthy, fair, and inclusive competitive environments in mobile games.

This paper explores the use of mobile games as educational tools, assessing their effectiveness in teaching various subjects and skills. It discusses the advantages and limitations of game-based learning in mobile contexts.

A Comparative Analysis This paper provides a comprehensive analysis of various monetization models in mobile gaming, including in-app purchases, advertisements, and subscription services. It compares the effectiveness and ethical considerations of each model, offering recommendations for developers and policymakers.

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