Judith Mitchell
2025-02-08
The Rise of Hyper-Casual Games: Design Principles and Market Dynamics
Thanks to Judith Mitchell for contributing the article "The Rise of Hyper-Casual Games: Design Principles and Market Dynamics".
This research examines the psychological effects of time-limited events in mobile games, which often include special challenges, rewards, and limited-time offers. The study explores how event-based gameplay influences player motivation, urgency, and spending behavior. Drawing on behavioral psychology and concepts such as loss aversion and temporal discounting, the paper investigates how time-limited events create a sense of scarcity and urgency that may lead to increased player engagement, as well as potential negative consequences such as compulsive behavior or gaming addiction. The research also evaluates how well-designed time-limited events can enhance player experiences without exploiting players’ emotional vulnerabilities.
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